In The Press

Jon JaehnigFebruary 21, 2023 posted on Feb. 21, 2023 at 1:30 pmARPost Over the years, ARPost has covered the physical nature of XR in athletics and sports a

The Columbus Dispatch By Belinda M. Paschal January 23, 2023 The Columbus Blue Jackets have unveiled a new hockey Fan Zone designed to give hockey lovers of

JAMES GIGLIO James Giglio is the CEO and founder of MVP Interactive. ADWEEK The days of the Jumbotron are long gone The landscape of sports

ClickZ By Barry Levine February 11, 2020 Here are three tech platforms that have developed experiential marketing technology to connect brands to their consumers by

SGV NEWS April 5, 2019MVP Interactive will be unveiling a new gaming wall activation for The Colorado Rockies fans for the 2019 baseball season. The

ARPost Byline James Giglio May 23, 2019 When it comes to marketing campaigns, each brand is looking for a standout moment that sets their campaign

ABC 6 by WSYX/WTTE January 20, 2023 The Columbus Blue Jackets are now on the cutting edge of fan entertainment. The team announced the opening of

NHL January 19, 2023 The Columbus Blue Jackets announced the unveiling of their new Fan Zone in Nationwide Arena. The National Hockey League (NHL) team

Sports Business Journal By Mike Sunnucks April 4, 2019 High-tech fan experience firm MVP Interactive is rolling out a new gaming wall at Coors Field. The

Three retail experts weigh in on the the future of the store. Martech By Greg Sterling  January 3, 2019 Retail is increasingly a stark tale

Philadelphia Business Journal By John George November 2, 2018 James Giglio wants to give fans attending sporting events more to do than just watch the game. Giglio

Technical.ly By Joshira Maduro Aug 27, 2021 AR, VR and extended reality technology may soon be a part of everyday life — and everyday shopping. Here’s

Chief Marketer By Sherry Chiger July 22, 2021 The midst of a pandemic might not seem like an ideal time to promote a brand with an

Sports Business Journal By Joe Lemire May 1, 2018 NEW YORK — Ray Austin played three years in the NFL before joining the Screen Actors

Sports Business Journal By Eric Fisher July 25, 2016 The team has opened its New Raymond James Stadium Experience, which includes a preview center at

The beverage giant is better engaging sports fans by working with partner MVP Interactive on digital activations that leverage AR/VR, facial recognition and more. Marketing

A marketing tech exec offers some rules of thumb. MarTech By Barry Levine July 26, 2018 Augmented reality (AR) adds visual overlays on the physical world

10 WBNS January 19, 2023 COLUMBUS, Ohio — Nationwide Arena is ushering in a new way for fans to interact with the Columbus Blue Jackets during hockey

Marketing Sherpa by Daniel Burstein July 12, 2021 First you have to attract attention. This is the very beginning of any customer journey.         In fact, the

FOX Business By Matthew Rocco July 21, 2016 Virtual reality is seen as a potential game-changing technology in the sports world. For the Tampa Bay Buccaneers,

The Tennessean By Erik Bacharach September 12, 2020 The finished augmented reality mural is massive —135-feet wide, 26-feet tall — and awe-inspiring. An artistic tour