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MVP Interactive Advertising Network

The most immersive digital out-of-home platform featured in the world’s greatest sports and entertainment venues.

Prepare for the ultimate disrupter in advertising as MVP Interactive unleashes its Interactive Advertising Network, poised to revolutionize the digital out-of-home landscape. 

Offering media buyers and brands an unprecedented opportunity to captivate sports enthusiasts within the world’s premier sports and entertainment venues.

Immersive Ads Through Experiential

Why choose interactive over other DOOH solutions?

  • Dynamic Content and Relevant Advertisements
  • Seamless Multichannel Integration
  • Data-Driven Insights and Tangible Results

Media Format



MVP Interactive’s immersive gaming content promises an unparalleled avenue to enhance brand visibility and elevate elevate fan engagement.

Positioned strategically within high-traffic areas in sports and entertainment venues, our interactive kiosk, GamingWall™, offers advertisers exclusive in-game branding to engage audiences with fully immersive experiences with unprecedented dwell times and user generated data.

Select from a series of sports experiences, from football, soccer, baseball, hockey, basketball, tennis, and more.

Football: Quarterback Challenge

This touchless gaming experience places fans in the action as the star quarterback, allowing fans to virtually throw passes to a receiver.  This experience logs top scores and sends fans a video to share on social media. 

Football: Virtual Field Goal

The Field Goal Challenge allows fans to step up to the display where they are given 3 chances to virtually kick a field goal. This contactless experience logs top scores and sends fans a video to share on social media.

Soccer: Virtual Penalty Kick

Fans become the star of the game. Our Virtual Penalty Kick allows fans to an opportunity to shoot penalty kicks against a virtual goalie. Each user receives practice shots, followed by chances to beat the virtual goalie in under a minute. The embedded cameras capture the speed of each kick and points are awarded. After the experience the wall displays a players leader board, and each user receives an photo or video to share on social media. 

Baseball: Home Run Challenge

Inside a fabricated batting cage, fans step up to the plate to take their best swings through a wi-fi enabled bat. Stats like longest home run distance and top scores are logged, along with a video of the fan participating. An integrated touchscreen display allows for easy typing and email distribution so the experience can be shared on social to live beyond game day.

Hockey: Virtual Goalie & Slapshot Challenge

Virtual Goalie: Fans can virtually suit up as a goalie and participate in a full gesture experience where you’re tasked to block as many shots a possible with your hands and feet.

Slapshot Challenge: The Slapshot Challenge allows fans to take shots at a virtual goalie on our interactive GamingWall™.

Basketball: Virtual Hoops

Our interactive virtual hoops game allows fans to get into the action with a fun touchless free throw experience on the concourse, complete with a leaderboard for some competition. 

Tennis: Interactive Match Play

Our interactive virtual tennis experience places fans on the court. Using a wi-fi enabled racket, fans played a match against a virtual player. This fun experience offers a leaderboard, and each user receives an photo or video to share on social media. 

What This Means for Your Brand

  • Unprecedented Brand Visibility: MVP’s Network opens doors to unparalleled exposure for brands of all sizes within the professional sports arenas.


  • Flexible Media Buys: Say goodbye to rigid, multi-year, multi-million-dollar sponsorship deals. Our platform offers agile media buys tailored to your needs.
  • Cost-effective Solutions: Enjoy the benefits of increased ROI with media spends that are a fraction of traditional out-of-home investments.


  • Immersive Digital Campaigns: Engage your audience with experiences that drive lead generation and provide actionable data and consumer retargeting opportunities.
MVP Interactive GamingWall™

MVP.LIVE Analytics

MVP Interactive’s GamingWall™, integrated with MVP.Live, our robust data analytics dashboard, seamlessly collects valuable first-party user data, offering deep insights into engagement performance.

With every campaign meticulously tracked and measured,  advertisers gain the power to assess effectiveness and fine-tune future strategies. 

Metrics include but not limited to:

  • Demographics

  • Impressions

  • Dwell Time

  • OTS (Opportunity to See)

  • Social media engagement

Ready to Join the MVP Interactive Advertising Network?

Digital Out-of-Home Advertising Network Set to Disrupt Fan Engagement in Sports and Entertainment Venues Nationwide

MVP Interactive Advertising Network

Philadelphia, PA – April 18, 2024MVP Interactive, a leader in fan engagement technology, announces the launch of its Interactive Advertising Network, aimed at redefining digital out-of-home advertising. This innovative platform offers brands the opportunity to engage audiences within premier sports and entertainment venues.

MVP Interactive’s Interactive Advertising Network utilizes strategically positioned interactive kiosks, known as GamingWall™, to deliver fully immersive experiences to consumers. These kiosks, located in underutilized but high-traffic areas within venues, offer advertisers exclusive in-game branding opportunities. With an average put through rate of one user per minute and attention times of up to three hours per event, these interactive experiences yield unprecedented dwell times and user-generated content.

For venues and teams, the integration of MVP Interactive’s Advertising Network guarantees a continuous stream of advertising revenue while enhancing fan experiences with immersive technology. Moreover, access to valuable data insights enables targeted remarketing efforts and opens doors to potential long-term sponsors.

“Our Interactive Advertising Network represents a significant advancement in fan engagement. By leveraging immersive gaming content and cutting-edge technology, we empower brands to captivate audiences like never before,” says James Giglio, CEO, and Founder of MVP Interactive. “Brands can now engage with the most coveted consumer demographic – the sports fan – in a cost-effective and personalized manner.”

With turnkey creative solutions and flexible media buys, MVP Interactive enables brands of all sizes to connect with audiences in meaningful ways. From in-game branding to multi-channel integration, advertisers can enjoy increased ROI with media spends that are a fraction of traditional sports sponsorships. This model offers a new class of inventory to brands and venues alike.

MVP Interactive’s GamingWall™, combined with the MVP.Live analytics platform, provides advertisers with valuable metrics such as demographics, impressions, dwell time, and social media engagement, enabling informed decision-making and campaign optimization.

The launch of MVP Interactive’s Interactive Advertising Network marks a new era in fan engagement and advertising effectiveness. By combining immersive experiences with data-driven insights, MVP Interactive is shaping the future of digital out-of-home advertising.

The Advertising Network is active and available in most cities nationwide. For more information about MVP Interactive and its Interactive Advertising Network, visit mvp-interactive.com/advertising-network.

About MVP Interactive

MVP Interactive is at the forefront of transforming fan engagement in the Sports and Entertainment industry. With over a decade of experience, MVP Interactive specializes in Augmented Reality, Virtual Reality, and Environmental Design. Its innovative products, including the MorphingStation™ and GamingWall™, redefine interactive experiences. From Synq, a digital signage platform, to AllPass, a web-based concierge ticketing app, MVP Interactive offers end-to-end solutions. Its Interactive Advertising Network democratizes advertising, providing accessible opportunities for venues and securing long-term sponsorship revenue streams. Powered by the proprietary MVP.Live Analytics platform, MVP Interactive prioritizes data-driven insights for informed decision-making. Discover more at www.mvp-interactive.com.

Media Contact
Natascha French