We teamed up with Atlanta United FC to produce a fun augmented reality application that tasked fans to scan custom markers throughout Atlanta. Inside the team’s existing mobile app, we integrated a custom SDK that identified each marker that launched a specific animation that helped tell the story of King Peach. With each scan, using their phone’s camera, the fan would receive a token and encouragement to capture the next marker. If the fan was able to locate and scan each of the 17 markers, they received a redemption code to purchase an official discounted Atlanta United Jersey.
